by Coco Clayman-Cook
We can talk endlessly about the current market and how it may or may not affect all of
us for years and months to come, but it's important to remember some fundamental truths. Markets go up, markets go down. People continue to need homes in which to live. When possible it is better to buy low and sell high. When possible, being the important part of that sentence. That time is now.
The reality is that there are people who need to sell their homes right now, in some cases due to divorce, relocation even death. For others they view this as an ideal time to move to a larger or smaller home. Homes are still selling, smart people with good credit understand that now is an ideal time to invest in valued real estate. Smart agents know how to help you find those properties and are looking every day for their clients sometimes twice a day.
So if you are in a position where you need or want to sell your luxury condo, you do not need to despair. Quality condominiums are selling if they are priced right. Remember it's not what the agent thinks or what the Buyer thinks or what the Seller thinks - it may be what the bank thinks. You need to list your home with a professional right now who understands this ever changing market.
And you need an agent who is up on the latest and greatest marketing for today's buyers who are different than the buyers of last year and ten years ago. I am an expert on the internet buyer and with over 300 hits a day on my website - if you want to sell your condo it is critical that you call me for an interview.
For home sellers that say, "Let's list it for this (high number) and if it doesn't sell in 30 days we can lower it." I do my best to explain to them that in this market taking that tactic will only cost them in the long run and if they really want to do it that way I will insist on writing it in the contract. I am the Seller's representative and need to give them the best advice possible. Waiting in the volatile market that we are in can be very expensive in the long run. The longer the condo stays on the market the less it will sell for. That is a promise. Prices are not going up, they are going down and every one has access to what you paid and what you owe so why waste time - take your money and run and either land in a rental for a year and wait it out or buy something that has been sitting on the market where the Seller has to sell. It is much more advantageous to put a condo on the market at a competitive price and try and have multiple bidders then to watch the property suffer on the market and ultimately sell for significantly under the asking price.


home, their sorority homes, and then their husbands' homes are thankfully long gone. It's the twenty-first century, and it's the age of independence.